Google Inc. will make an ambitious bid to extend its reach into the living room when it debuts its Internet television software this week. Through a joint initiative with other prominent technology and consumer electronics companies, the Web search giant is expected to showcase technology that TV viewers can use to flip seamlessly among familiar shows, YouTube videos and home videos on their sets.
Google and partners Sony Corp, Intel Corp. and Logitech International will unveil the new television platform at a conference in San Francisco for 3,000 software programmers in hopes of generating a flurry of independent development.
Google isn't the first online company to make a grab for the TV. At the Consumer Electronics Show in Las Vegas this year, manufacturers displayed a plethora of televisions, Blu-ray players and set-top boxes with Internet services, including online photo delivery, music streaming, news reports, weather forecasts and stock quotes.
Source: "LA Times"